SAB Sales and Marketing Learnership 2026

SAB Sales & Marketing Learnership 2026 – Kimberley (Central Region)

South African Breweries (SAB) is inviting qualified graduates to apply for the SAB Sales & Marketing Learnership 2026 in the Central Region (Kimberley only). This opportunity is designed for ambitious individuals who want to gain hands-on experience in sales, customer development, and brand growth within the tavern and retail market sector.

If you are passionate about sales, relationship-building, and working in a fast-paced commercial environment, this learnership could be your stepping stone into one of South Africa’s leading beverage companies.


About the SAB Sales & Marketing Learnership 2026

The programme focuses on delivering a market-driven, differentiated service strategy within the Tavern Class of Trade. The goal is to build sustainable brand growth, improve market share, and strengthen customer partnerships.

Participants will gain real-world exposure in:

  • Sales strategy implementation
  • Customer relationship management
  • Merchandising and promotional execution
  • Brand positioning and competitive analysis
  • Commercial decision-making

This is not classroom-based training only — it includes structured workplace learning and direct field engagement with customers.


Location

Region: Central
City: Kimberley (Only applicants from this region will be considered)

Local area knowledge is a requirement.


Key Responsibilities

Successful learners will be involved in:

Customer Development

  • Building and managing relationships with tavern owners
  • Conducting weekly customer calls
  • Achieving sales and volume targets
  • Ensuring consistent direct purchases from SAB

AMPPS Execution

(Availability, Merchandising, Price, Promotions, Space)

  • Ensuring 100% product availability
  • Managing shelf space and brand positioning
  • Executing price communication and promotional campaigns
  • Monitoring competitor activity

Asset Management

  • Managing SAB refrigeration and branded assets
  • Conducting asset verification surveys
  • Ensuring compliance with in-trade execution guidelines
  • Supporting stock rotation and quality control

Skills and Competencies Required

SAB is looking for candidates who demonstrate:

Commercial Awareness

  • Understanding of profitability, pricing, and product mix
  • Ability to analyse competitor activity
  • Knowledge of sales and marketing value chains

Customer Focus

  • Strong relationship-building skills
  • Commitment to customer satisfaction
  • Ability to collaborate and negotiate effectively

Accountability

  • Strong achievement orientation
  • Professional conduct
  • High integrity

Selling & Planning Skills

  • Identifying opportunities and closing sales
  • Organising and prioritising sales activities
  • Executing detailed sales plans

Flexibility

  • Willingness to work weekends and public holidays
  • Ability to adapt to changing market conditions
  • Resilience in demanding environments

Minimum Requirements

To qualify for the SAB Sales & Marketing Learnership 2026, applicants must have:

  • Diploma or Degree qualification
  • Valid unendorsed Code 8 driver’s license
  • Basic computer literacy (Microsoft Office)
  • Local area knowledge (Kimberley)
  • Ability to work flexible hours, including weekends
  • Successful completion of a driver’s assessment test

SAB is an equal opportunity employer and appointments align with the company’s employment equity plan.


Why This Learnership Matters in 2026

Sales and marketing experience in FMCG (Fast-Moving Consumer Goods) remains one of the most valuable career foundations in South Africa.

This learnership provides:

  • Field-based commercial exposure
  • Direct customer engagement experience
  • Brand management skills
  • Sales performance tracking experience
  • Competitive market analysis skills

For graduates seeking structured workplace learning, this programme offers practical, high-impact experience in a nationally recognised company.

If you are exploring additional funded opportunities, you may also consider:

👉 iLearn Learnership Programme 2026
https://edufeeds.co.za/ilearn-learnership-programme-2026/

👉 Sanlam Bursary Programme 2026
https://edufeeds.co.za/sanlam-bursary-programme-2026/

👉 Eskom YES Programme 2026
https://edufeeds.co.za/eskom-yes-programme-2026/

For more verified opportunities, visit:
https://edufeeds.co.za/


Important Notes for Applicants

  • This opportunity is region-specific (Kimberley only)
  • Meeting minimum requirements does not guarantee selection
  • A driver competency assessment is compulsory
  • No recruitment fees should be paid

Always apply through official SAB recruitment channels.

Apply here: SAB Sales & Marketing Learnership 2026


Final Thoughts

The SAB Sales & Marketing Learnership 2026 – Kimberley is ideal for graduates who are confident, commercially aware, and ready to work directly with customers in a competitive market environment.

With hands-on field experience, structured development, and exposure to real business challenges, this programme can open doors to long-term careers in FMCG sales, brand management, and customer development.

Early application is recommended as opportunities in competitive regions fill quickly.

Apply for the SAB Sales & Marketing Learnership 2026 in Kimberley. Requirements, responsibilities, driver’s license criteria, and how to apply for this Central Region opportunity.
Apply for the SAB Sales & Marketing Learnership 2026 in Kimberley. Requirements, responsibilities, driver’s license criteria, and how to apply for this Central Region opportunity.

Frequently Asked Questions (FAQs)

1. Is the SAB Sales & Marketing Learnership 2026 a permanent job?

No. It is a structured learnership programme designed to provide workplace experience. However, it may improve future employment opportunities.

2. Do I need a driver’s license to apply?

Yes. A valid unendorsed Code 8 driver’s license is required, and applicants must pass a driver assessment test.

3. Where is the programme based?

The opportunity is available in the Central Region – Kimberley only.

4. What qualification is required?

Applicants must have a Diploma or Degree qualification.

5. Will I need to work weekends?

Yes. The role requires flexibility, including working weekends and public holidays when necessary.

6. Does SAB charge an application fee?

No. SAB does not charge any fees for applications.

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